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Meet the Web Gorilla. There's a void when it comes to practical web marketing advice and online lead generation strategies for agents, and the Web Gorilla is tackling this challenge head on. Check here every month for fresh, plain-spoken internet marketing ideas you can bring back to your own shop (no matter what size) and take action on immediately.
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April 2009
A Social Media Marketing Primer
The Proven Secret For Higher Open and Conversion Rates
Last year, it was search engine optimization (SEO). This year, the buzzword in online marketing is social media.
The Internet has exploded with hundreds of websites providing social media opportunities. Some have been around for years and are finally beginning to emerge. Others are recent newcomers who have rocketed to the forefront.
In addition to adding new terms like “de-friend” and “retweet” to our national vocabulary, these social media websites and tools are also providing marketing opportunities for businesses and entrepreneurs.
It’s still an uncharted and very dynamic territory, however. That begs the question of why so many health insurance agents and brokers are now entering this new arena of “social media marketing”?
